Key Demandbase Acquisitions Power New Modular Cloud Offering
The deal creates a modular cloud offering with firmographic, demographic, technographic, and intent data at its base. This instantly makes Demandbase a key B2B data provider, next to LinkedIn, Dun & Bradstreet, and ZoomInfo, and positions it for future growth.
Read more on the Outsell Leadership Community Platform: Key Demandbase Acquisitions Power New Modular Cloud Offering
Author: Randy Giusto
Date: May 11, 2021
Degreed Targets Serious Growth Following Latest Funding Round
Degreed launched in 2012 as a B2C player with a disruptive mission to “jailbreak the degree”. Now a B2B player valued at $1.4 billion, it’s a leader in the learning experience platform (LXP) space, with big ambitions to both dominate and disrupt the market.
Read more on the Outsell Leadership Community Platform: Degreed Targets Serious Growth Following Latest Funding Round
Author: Kate Worlock
Date: May 10, 2021
EU Proposes New Regulations on Artificial Intelligence
The EU has published draft rules that could constitute the most expansive attempt anywhere in the world to regulate the use of artificial intelligence.
Read more on the Outsell Leadership Community Platform: EU Proposes New Regulations on Artificial Intelligence
Author: Hugh Logue
Date: May 6, 2021
TransUnion Dives into the $119 Billion US Gambling Market
TransUnion Gaming Services makes its debut in enabling the screening and tracking of a gambler’s entire journey. There are more gamblers than wealth management clients, so this credit information giant can potentially disrupt the know your customer (KYC) screening space.
Read more on the Outsell Leadership Community Platform: TransUnion Dives into the $119 Billion US Gambling Market
Author: Will Jan
Date: May 4, 2021
Employees Are Concerned About Returning to the Office but Crave Social Contact
An Outsell survey of US office employees shows that they want more flexibility in where they work in the future and are concerned about returning to offices despite having missed social contact. Junior employees don’t seem to share the enthusiasm of senior managers for going back.
Read more on the Outsell Leadership Community Platform: Employees Are Concerned About Returning to the Office but Crave Social Contact
Author: Simon Alterman
Date: May 3, 2021
Legal Tech Providers Rocket Lawyer and Clio Fuel up to Take on the Same Market
Two legal solution providers have secured large amounts of funding to tackle the same legal consumer market opportunities from two different ends of the market.
Read more on the Outsell Leadership Community Platform: Legal Tech Providers Rocket Lawyer and Clio Fuel up to Take on the Same Market
Author: Hugh Logue
Date: April 29, 2021
Outsell Master Classes – Securing the Right Metadata and Making it Work for You
Metadata is classically defined as “data about data,” but it’s much more than that. In this Outsell Master Class, Strategic Advisor and Technologist Matt Turner explains metadata in detail and how you can exploit it to its full potential. (Originally aired during the Outsell Signature Event 2020.)
Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Securing the Right Metadata and Making it Work for You
Date: April 28, 2021
Event Industry Best Practices – Embracing Hybrid for the Long Term
As the events industry claws its way back, challenges will persist as health and safety concerns and limited travel budgets impact demand. Hybrid events enable providers to successfully navigate the change and also present a lasting opportunity.
Read more on the Outsell Leadership Community Platform: Event Industry Best Practices – Embracing Hybrid for the Long Term
Author: Randy Giusto
Date: April 27, 2021
LegalTech Provider Litera Goes on an Acquisition Spree
A new serious player is emerging in the legal solutions market, backed by private equity and built via acquisitions. However, it comes as lawyers become increasingly fed up with the products they love converging with products they don’t need but are forced to pay for.
Read more on the Outsell Leadership Community Platform: LegalTech Provider Litera Goes on an Acquisition Spree
Author: Hugh Logue
Date: April 26, 2021
Increased Demand for Educational Digital Content Highlights the Need for Access and Business Model Flexibility
Remote learning in education has driven the take-up of e-books and online courseware, which are likely to remain important. Users appreciate the benefits of digital solutions, but work remains to make business models suitable for digital environments, facilitate access, and improve resource quality.
Read more on the Outsell Leadership Community Platform: Increased Demand for Educational Digital Content Highlights the Need for Access and Business Model Flexibility
Author: Kate Worlock
Date: April 22, 2021
Wolters Kluwer DXG: Making Innovation Everyone’s Business
Innovation in established businesses is often not about making new things but delivering improved solutions to customer problems as quickly as technology advances. That’s the mission of the Wolters Kluwer Digital eXperience Group (DXG). How does its leader go about it?
Read more on the Outsell Leadership Community Platform: Wolters Kluwer DXG: Making Innovation Everyone’s Business
Author: Simon Alterman
Date: April 21, 2021
The Impact of Google v. Oracle on Our Industry
While the Supreme Court decision in the long-standing copyright battle between Google and Oracle may support innovation in the technology sector, it could also weaken copyright protections for the whole industry.
Read more on the Outsell Leadership Community Platform: The Impact of Google v. Oracle on Our Industry
Author: Hugh Logue
Date: April 15, 2021
Outsell Master Classes – Selling in the New Era
Due to the economic downturn over the last year, it’s become more important than ever to sell the smart way. In this Outsell Master Class, Skip Miller, President and Founder of M3 Learning, covers key strategies for selling in this new era. (Originally aired during the Outsell Signature Event 2020.)
Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Selling in the New Era
Date: April 14, 2021
Outsell FutureScapes – The Future of Serious Games
Games are now enhancing the quality of everything from education and healthcare to corporate training and the military. Outsell’s David Worlock discusses the future of serious gaming with guest Sue Bohle, Executive Director and Producer of the Serious Play Conference.
Read more on the Outsell Leadership Community Platform: Outsell FutureScapes – The Future of Serious Games
Author: David Worlock
Date: April 13, 2021
Return to Events – Understanding the Generational Divide Ahead
As in-person events make their way back and hybrid ones appear on the horizon, event organizers need to understand the audience differences that are now more visible post-pandemic. Returning to the old ways won’t cut it for younger generations, which will become the core attendee base one day.
Read more on the Outsell Leadership Community Platform: Return to Events – Understanding the Generational Divide Ahead
Author: Randy Giusto
Date: April 12, 2021
Corporate Venturing: It’s Not (Only) About the Money
Established businesses often use corporate venture programs to engage with and learn from the innovation activity in a vibrant startup community, especially if newcomers are challenging or disrupting existing markets. However, their approaches and ultimate objectives can be very different.
Read more on the Outsell Leadership Community Platform: Corporate Venturing: It’s Not (Only) About the Money
Author: Simon Alterman
Date: April 8, 2021
Diverse Scholarly Metrics are Coming to Support Open Science
Scholarly metrics that benefit open science will reward behavioural change in the academic community. Market players are now in a position to develop metrics in-house and offer them up for industry-wide adoption.
Read more on the Outsell Leadership Community Platform: Diverse Scholarly Metrics are Coming to Support Open Science
Author: Tatiana Khayrullina
Date: April 6, 2021
Education’s Digital Boost Exposes Provider Frailties
Annual financial statements from market incumbents and emerging players show the extent of the digital boost that some providers experienced in 2020. Building on this growth, however, requires players to future-proof operations that clearly face challenges in a hybrid print/digital world.
Read more on the Outsell Leadership Community Platform: Education’s Digital Boost Exposes Provider Frailties
Author: Kate Worlock
Date: April 1, 2021
B2B Marketing Budgets: Staffing and Resource Planning Need to Get Creative
It’s clear that many marketers must do more with less this year, with many industries still suffering from the effects of the pandemic. This analysis explores where US marketers will invest this year from a resource perspective, covering both in-house staff and external contractors.
Read more on the Outsell Leadership Community Platform: B2B Marketing Budgets: Staffing and Resource Planning Need to Get Creative
Author: Randy Giusto
Date: March 31, 2021
First Nonlawyer-Owned US Law Firm a Milestone in the Deregulation of the Legal Profession
Nonlawyer ownership of law firms has finally hit the US and could offer huge long-term opportunities for the legal solutions providers that correctly position themselves now.
Read more on the Outsell Leadership Community Platform: First Nonlawyer-Owned US Law Firm a Milestone in the Deregulation of the Legal Profession
Author: Hugh Logue
Date: March 30, 2021
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