Published by Hugh Logue on January 17, 2017
The competitive landscape of the patent information market has changed significantly since Outsell published its last patent report two years ago. During that time, divestitures and acquisitions by key players in the market as well as a disruptive political environment have quickened the pace of change and created uncertainty about the future of planned reforms to patent systems and new...
Published by Barry Parr on January 06, 2017
Outsell estimates that native advertising reached $4.6 billion business in the US in 2016. Of that, companies will spend $700 million on B2B advertising, a 10% increase over 2015. That revenue and growth is not evenly distributed.Outsell’s Native Advertising Market Size and Best Practices report covers the reasons behind this growth by examining what native advertising is, how the economics of...
Published by Randy Giusto on January 03, 2017
Outsell’s new report takes a close look at the colliding worlds of PR Solutions and Social Media Marketing and Monitoring markets, each expected to reach $3 billion in size in 2017.What will the near-term future hold for companies in each of these segments? For starters, the overlap, in terms of capabilities over recent years, is giving rise to a new market segment — the Marketing Communications...
Published by William Jan on December 15, 2016
In 2015, financial technology, or fintech, received nearly $15 billion in global investments. In 2016, funding slowed due to uncertainties around Brexit and the US presidential election. The economy, however, remains robust heading into 2017, and fintech development is likely to regain steam.Outsell’s Fintech Rankings: Identifying the Winners and Those at Risk report looks at key areas of fintech...
Published by on December 15, 2016
SAN DIEGO--(BUSINESS WIRE)--For 55 million self-employed individuals, including freelancers and independent contractors, tracking finances and preparing taxes can be a year-round struggle. To make life easier, Intuit Inc. (Nasdaq:INTU) has introduced TurboTax Self-Employed, the first and only integrated tax preparation solution that comes with QuickBooks Self-Employed for year-round expense...
Published by Hugh Logue on December 09, 2016
A transformation of the legal profession is currently taking place across the world, driven by economic pressures, technology, and an emerging generation of millennial professionals. This transformation is having a knock-on effect on legal and regulatory solution providers, a market that Outsell estimates to be worth over $22 billion and that has experienced relatively low growth over the last...
Published by Simon Alterman on December 09, 2016
If you can see it on the web page, someone can scrape it. If it can be scraped, it can be used to watch trends, gather competitive intelligence or product information, monitor website changes, or infer strategic insights. While it may be a constructive tool, the legal landscape around web scraping remains uncertain. Web Scraping: Legal Issues and Best Practices for Publishers details several use...
Published by William Jan on December 06, 2016
Millennials have displaced baby boomers as the largest generation in the workforce, bringing workplace demographics to a tipping point. As the global information market approaches two trillion dollars, millennials’ control over this vast market becomes an important focus.Millennials in Corporate Finance highlights several trends that are creating challenges, yet driving opportunities for vendors...
Published by Kate Worlock on December 05, 2016
As Massive Open Online Courses (MOOCs) move into professional learning markets, the potential for disruption is undeniable. Outsell’s new report, MOOCs and Professional Learning, predicts that this disruption will have a greater impact on UI/UX than on revenues, with MOOC providers forecast to account for less than 1% of the corporate learning market.The MOOCs and Professional Learning report...
Published by Kate Worlock on November 28, 2016
Learning science is a broad space, encompassing a range of different academic disciplines. Over the past 15 years, with metastudies pulling together research from multiple disciplines, our understanding of the learning process has greatly improved.Learning Science: Driving the Next Generation of Educational Solutions reviews the developments that have taken place in this space and the key,...
Published by Hugh Logue on November 28, 2016
With the global legal practice management systems market sized at $1.2 billion USD, the growing number of low-cost practice management software companies has created a price war in the small-firm market. This signals good news for law firms, as practice management solutions such as LexisNexis provide firms with a low-cost opportunity to leverage artificial intelligence to completely automate...
Published by Simon Alterman on November 21, 2016
When it comes to performance, how do the top companies in the information industry compare? And how does the industry stack up against the giants of the digital age? Convergence is bringing these groups closer together, as partners, suppliers, and competitors. The 2016 Outsell 50 Performance Rankings report, measuring the performance of top information industry firms over the three-year period...
Published by Randy Giusto on November 16, 2016
Applied Consumer Neuroscience (ACN) is migrating beyond its consumer packaged goods and retail marketing focus, as technology, consumer services, and large media brands start to utilize it.Outsell’s Applied Consumer Neuroscience in Marketing and Advertising report looks at recent consumer neuroscience advances, and how marketers and advertisers are harnessing the technology to augment survey- and...
Published by Jo McShea on November 08, 2016
Engineering is more information intensive than ever before, as communication technologies and software, computing, and analytics capabilities converge at exponential speed.
The Information Workflow Requirements of Engineers highlights common themes relating to requirements around information workflow and productivity improvements. This report highlights three key areas of need:...
Published by Kate Worlock on November 07, 2016
Consumption habits are rapidly evolving as the industry moves in a digital direction, and quick and easy access to content is critical. For solutions providers with educational software and services targeted at faculty and student audiences in the US higher education market, knowing how and where end-users consume content is crucial. What obstacles are faced in accessing information, how do...
Published by Jim Hydock on October 21, 2016
If you can see it on the web page, someone can scrape it. If it can be scraped, it can be used to watch trends, gather competitive intelligence or product information, monitor website changes, or infer strategic insights. While it may be a constructive tool, the legal landscape around web scraping remains uncertain.
Web Scraping: IP Considerations & Best Practices details several use cases in...
Published by Leigh Watson Healy on October 05, 2016
For the $1.5 trillion-dollar information industry, where does the number one growth opportunity lie?
From GE to Boeing, Ford to Monsanto — today, everyone is a data provider, user, and maker, and the swelling number of applications for machine driven data analytic solutions offer a revenue goldmine.
The key theme for Outsell’s Information Industry Outlook 2017, All Data,...
Published by Randy Giusto on October 03, 2016
In 2015 the Media, Marketing, and Analytics market grew to $450.3 billion, representing 29% of the $1.5 trillion global information industry. Within that growth opportunity, companies are shifting more budget dollars to mobile, which is no longer a separate marketing channel, but rather a way to connect to more immersive and engaging media. Data-first vendors that value first party over third...
Published by William Jan on October 03, 2016
Today’s disruptive technologies are no longer being developed by industry-specific companies, but rather by industry-agnostic innovators. Alibaba and Baidu, two of China’s Internet giants, are now both playing in the financial analytics space, as with IBM, whose Watson AI platform is challenging the traditional way of making financial decisions. Meanwhile, block chain is slated to be the next big...
Published by Barry Parr on October 03, 2016
B2B Trade, Business & Company Information 2016 provides a detailed analysis of the market trends and forecast for growth and performance to 2019. The report also includes a description of the industry, its competitive landscape, disruptive forces and companies, and Outsell’s industry forecast.
Top findings from the report include:
B2B media and information companies with diversified revenue...