Showing 1–16 of 43 results

CEO Outlook for 2H21 and Beyond

Outsell’s quarterly survey of industry CEOs points to a return to normal, with improving market conditions and a return to travel for many by Q3. That said, diving deeper into the data shows how markets and operations may never be “normal” again.

Read more on the Outsell Leadership Community Platform: CEO Outlook for 2H21 and Beyond

Author: Ned May

Date: June 28, 2021

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Outsell FutureScapes – The Future of Privacy

Of all the issues of concern to people in our modern society, privacy is one of the greatest. In this edition of FutureScapes, Outsell’s David Worlock discusses the essential matter of privacy in a digital world with guest John Taysom, Non-Executive Director and Co-Founder at Privitar.

Read more on the Outsell Leadership Community Platform: Outsell FutureScapes – The Future of Privacy

Author: David Worlock

Date: June 17, 2021

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Big Pharma’s High-Stakes Contest to Capture the “Patient’s Journey”

The January 2021 Virtual J.P. Morgan Healthcare Conference made it clear: many pharmaceutical companies are investing heavily in digital platforms. These solutions are designed to provide consumers with a comprehensive toolset to better understand and manage their medical conditions.

Read more on the Outsell Leadership Community Platform: Big Pharma’s High-Stakes Contest to Capture the “Patient’s Journey”

Author: David Potter

Date: June 14, 2021

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The Industry’s Approach to Data and Analytics will Determine the Future of Health

The healthcare industry has long focused on data-driven innovation to save lives, ease the burden on practitioners, and scale care systems, but constraints in gathering and sharing data have held it back. The pandemic might just lead to a shift in focus to proactive prevention and diagnosis.

Read more on the Outsell Leadership Community Platform: The Industry’s Approach to Data and Analytics will Determine the Future of Health

Author: Michael Dziekan

Date: June 10, 2021

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May 2021 Sales Benchmark: Outlook Now on Retention, Budgets, and Travel Plans

Outsell’s latest sales performance benchmark points to changes for the second half of the year. With the end of Q2 only a month away, now is the time for sales leaders to prepare, and this analysis will help shape those plans.

Read more on the Outsell Leadership Community Platform: May 2021 Sales Benchmark: Outlook Now on Retention, Budgets, and Travel Plans

Author: Ned May

Date: June 1, 2021

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Verizon Media Sale Shows That Consumer Content Wants to Be Freed from Platforms

Verizon’s sale of its remaining media assets further confirms that marriages between telecom and media companies have produced more tears than joy for investors, while pure-play film and entertainment firms have prospered. It’s different in B2B, which can learn much from events on the consumer side.

Read more on the Outsell Leadership Community Platform: Verizon Media Sale Shows That Consumer Content Wants to Be Freed from Platforms

Author: Simon Alterman

Date: May 13, 2021

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Outsell FutureScapes – The Future of Security and Identity

Security and identity are becoming critical issues in our increasingly digital world. In this edition of FutureScapes, Outsell’s David Worlock discusses these key topics with guest David Birch, Member of the Governing Council, Centre for the Study of Financial Innovation, University of Southampton.

Read more on the Outsell Leadership Community Platform: Outsell FutureScapes – The Future of Security and Identity

Author: David Worlock

Date: May 5, 2021

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Employees Are Concerned About Returning to the Office but Crave Social Contact

An Outsell survey of US office employees shows that they want more flexibility in where they work in the future and are concerned about returning to offices despite having missed social contact. Junior employees don’t seem to share the enthusiasm of senior managers for going back.

Read more on the Outsell Leadership Community Platform: Employees Are Concerned About Returning to the Office but Crave Social Contact

Author: Simon Alterman

Date: May 3, 2021

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Outsell Master Classes – Securing the Right Metadata and Making it Work for You

Metadata is classically defined as “data about data,” but it’s much more than that. In this Outsell Master Class, Strategic Advisor and Technologist Matt Turner explains metadata in detail and how you can exploit it to its full potential. (Originally aired during the Outsell Signature Event 2020.)

Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Securing the Right Metadata and Making it Work for You

Date: April 28, 2021

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Wolters Kluwer DXG: Making Innovation Everyone’s Business

Innovation in established businesses is often not about making new things but delivering improved solutions to customer problems as quickly as technology advances. That’s the mission of the Wolters Kluwer Digital eXperience Group (DXG). How does its leader go about it?

Read more on the Outsell Leadership Community Platform: Wolters Kluwer DXG: Making Innovation Everyone’s Business

Author: Simon Alterman

Date: April 21, 2021

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Outsell Master Classes – Monetizing and Licensing Data in the New Era

Most firms have valuable data assets, but many are unsure of how to capitalize on them. In this Outsell Master Class, Outsell Consulting Partner Barry Gold discusses the fundamentals of licensing and monetizing data in the 21st century. (Originally aired during the Outsell Signature Event 2020.)

Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Monetizing and Licensing Data in the New Era

Date: April 20, 2021

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Outsell Master Classes – Selling in the New Era

Due to the economic downturn over the last year, it’s become more important than ever to sell the smart way. In this Outsell Master Class, Skip Miller, President and Founder of M3 Learning, covers key strategies for selling in this new era. (Originally aired during the Outsell Signature Event 2020.)

Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Selling in the New Era

Date: April 14, 2021

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Outsell FutureScapes – The Future of Serious Games

Games are now enhancing the quality of everything from education and healthcare to corporate training and the military. Outsell’s David Worlock discusses the future of serious gaming with guest Sue Bohle, Executive Director and Producer of the Serious Play Conference.

Read more on the Outsell Leadership Community Platform: Outsell FutureScapes – The Future of Serious Games

Author: David Worlock

Date: April 13, 2021

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Corporate Venturing: It’s Not (Only) About the Money

Established businesses often use corporate venture programs to engage with and learn from the innovation activity in a vibrant startup community, especially if newcomers are challenging or disrupting existing markets. However, their approaches and ultimate objectives can be very different.

Read more on the Outsell Leadership Community Platform: Corporate Venturing: It’s Not (Only) About the Money

Author: Simon Alterman

Date: April 8, 2021

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Outsell Master Classes – Digital Marketing – The New Essentials

The past year has led many in the industry to realize the need to redouble their marketing efforts. In this Outsell Master Class, Melinda Byerley, CEO & Founder of Fiddlehead, explores engaging in marketing in the current business climate. (Originally aired during the Outsell Signature Event 2020.)

Read more on the Outsell Leadership Community Platform: Outsell Master Classes – Digital Marketing – The New Essentials

Date: April 7, 2021

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