Showing 1–16 of 211 results

BMJ Is the First to Market with a Comorbidities Tool

Point-of-care solutions respond to acute market need and thus are likely to lead the mainstream adoption of innovative products. As data sources become available for creating first-to-market products, this subsegment of the data, information, and analytics industry becomes the one to watch.

Read more on the Outsell Leadership Community Platform: BMJ Is the First to Market with a Comorbidities Tool

Author: Tatiana Khayrullina

Date: October 9, 2020

Solve Virtual Event Discovery Issues with Event Information Aggregators

The shift to virtual events has created discoverability issues for event marketers stuck with promoting based on old registration data. IRL and 10times look to solve these issues. With a tough 2021 ahead, organizers must consider their virtual events as apps and these sites as the new App Stores.

Read more on the Outsell Leadership Community Platform: Solve Virtual Event Discovery Issues with Event Information Aggregators

Author: Randy Giusto

Date: October 8, 2020

UnitedLex Invests $100 Million to Develop Legal Solutions

The acceleration of the digital transformation of professional services firms is a growth opportunity for providers able to support the transition. However, if they miss the boat, new, well-financed, converged market entrants could disrupt professional services and the information solutions market.

Read more on the Outsell Leadership Community Platform: UnitedLex Invests $100 Million to Develop Legal Solutions

Author: Hugh Logue

Date: October 7, 2020

What Does a Chief Innovation Officer Actually Do?

Edward Roussel isn’t a big fan of the word “innovation”. He doesn’t see himself as an evangelist or view his job as thinking up lots of big ideas. This may seem odd given that he’s Chief Innovation Officer at Dow Jones, but he’s been in the role for five years, so he must be doing something right.

Read more on the Outsell Leadership Community Platform: What Does a Chief Innovation Officer Actually Do?

Author: Simon Alterman

Date: October 6, 2020

Fortune Connect and How to Create Community-Led B2B Business Model Extension

Fortune’s new Connect community effort for mid-level professionals provides a number of lessons for others looking to build their own communities to extend customer value and create new revenue opportunities. It also highlights the importance of thinking not just vertically but also horizontally.

Read more on the Outsell Leadership Community Platform: Fortune Connect and How to Create Community-Led B2B Business Model Extension

Author: Randy Giusto

Date: September 30, 2020

Elsevier Acquires Technology Partner SciBite

The pandemic dictates brutal timelines for delivering viable solutions, like drug discovery, in the Life Sciences arena. Competition is rife among information vendors to provide semantically enriched, machine-readable data to facilitate discovery, but it does not need to be a zero-sum game.

Read more on the Outsell Leadership Community Platform: Elsevier Acquires Technology Partner SciBite

Author: Tatiana Khayrullina

Date: September 28, 2020

Red Ventures Buys CNET, but Performance Marketing Still Needs a Makeover

Red Ventures, a marketing wolf in a media-business sheep’s clothing, is buying CNET Media Group. The trend of a performance marketer spinning itself as a media and information business isn’t new, but as the cookie crumbles, the lines between media and advertising need to sharpen, not blur.

Read more on the Outsell Leadership Community Platform: Red Ventures Buys CNET, but Performance Marketing Still Needs a Makeover

Author: Randy Giusto

Date: September 23, 2020

Market Survey: Pricing and Budgeting Mismatch Despite the COVID-19 Pandemic

As the pandemic unfolded, many information vendors opened up resources to support clients and the wider market. Free access to resources has now largely ceased, and the market is back to familiar pricing patterns. Outsell spoke to vendors and information managers to preview the new normal of 2021.

Read more on the Outsell Leadership Community Platform: Market Survey: Pricing and Budgeting Mismatch Despite the COVID-19 Pandemic

Author: Kate Worlock

Date: September 22, 2020

Collaboration Driving the Industry Toward a More Frictionless Data Economy

Until recently, the burden of work to make data ready for decision-making and analytics most often landed on the shoulders of the data buyer. This is now changing, with a wave of collaboration across the ecosystem aimed at addressing this challenge.

Read more on the Outsell Leadership Community Platform: Collaboration Driving the Industry Toward a More Frictionless Data Economy

Author: Michael Dziekan

Date: September 21, 2020