Enterprises of all kinds are now data, information, and analytics providers capitalizing on the digital transformation taking place in every industry; this is opening up a “land grab” to remain relevant.

Companies must start by plotting a course in their Industry Value Chain. Just as GPS longitude and latitude coordinates help us move from one physical location to another, business leaders must identify their current company coordinates and plot a course to long-term competitiveness.

The Outsell Industry Value Chain is comprised of two parts: the data, information and analytics providers and technology vendors competing in the ecosystem and placement of where they fit along the value chain of the vertical industry being analyzed. 

Knowing where you compete in the ecosystem is essential. See Outsell’s view of your Industry Value Chain below: