Outsell Inc. Carol Monaco

Carol Monaco

Affiliate Analyst


Carol covers B2B media with an emphasis on vertical sectors including energy, real estate, agricultural, and technology, and has an end-user focus that includes B2B marketers, sales and purchasing professionals. She analyzes and tracks company Information and sales intelligence solutions, with an emphasis on B2B best practices for meeting marketers’ changing demands. Carol has 20 years of experience in actionable market research designed to help clients make better marketing decisions.


  • Best practices research
  • Market sizing and market share
  • Sales and marketing processes
  • IT research
  • Competitive analysis
  • Forecasting models
  • Strategic marketing
  • Marketing planning
  • Data analysis


Carol earned an MBA from Duke University and a BA in Sociology, magna cum laude, and Certificate in Social Research from the University of Massachusetts.


  • MarketWise Insights
  • Hewlett Packard
  • Copyright Clearance Center


Linkedin: Carol Monaco

More About Carol

Favorite Books

Gone with the Wind, The Red Tent, The Poisonwood Bible, The Holy Man

Movies I Like

The Shawshank Redemption, Airplane!, Singin’ in the Rain, Moonstruck, It’s a Wonderful Life, Best in Show

Best Vacation

African Safari

Favorite Cities

Paris, Boston, San Francisco, Venice

First Job

Salesperson at Macy’s

Activities Outside of Work

Wildlife Photography, traveling, wildlife rehabilitation, doing her cats’ bidding