August 1, 2016
Our 6th key to success at Outsell's Signature Event is transformation and having the ability to manage what we call the "revenue crossover." Never has it been harder to manage the decline in one part of the business while managing bringing new businesses on stream. Timing and leading that type of transformational change is one of the most challenging feats any leader can muster. There’s the saying "hindsight is 20-20" - But what if hindsight could be your foresight? And what if you could come away with the perspectives and experiences of a single leader who crossed the revenue chasm during...
August 1, 2016
Meet Nell the office dog, aka my dog. Nell knows her place in the sun and knows how to have fun. She comes to work a few days a week and on others she goes for a romp with a pack that has full access to a huge amount of acreage a service that I subscribe too. See, we all have services we subscribe too and they all deliver value or we wouldn’t have them. But I digress about Nell and her love of sun and fun. When Nell enters the office she makes the rounds. She’ll say hello, look around for food, get a little lov’in and then flomp in her various spots. Spot one is under my desk. Spot two is...
July 28, 2016
From cockpit to courtside, IBM’s Watson has been busy this summer. The cognitive business platform has made news demonstrating how it smooths air travel, assesses fan favorites at Wimbledon, and studies music composition on the side. On the B2B front, Watson continues its relentless push into verticals, teaming up with Cisco for collaborative workplace tools, and driving deeper into building automation analytics. Important Details: Watson press releases flow forth from IBM every two to three days. But two recent items are worth noting for enterprise data executives, not simply for being yet...
July 27, 2016
Don't miss your chance to meet up-and-coming industry leaders at the Emerging Company Growth Tank at Outsell's Signature Event. Kicking off our 10th anniversary event, this special session brings together emerging companies that are shaping next-generation solutions and that represent the future of our industry beyond the tipping point.  Outsell analysts and members of Outsell's Leadership Community nominated more than 100 innovative companies and chose the 10 fastest-growing media, information, and technology companies that every CEO needs to know. The hot list includes...
July 25, 2016
Our 5th key to success beyond the tipping point at Outsell’s 10th Anniversary Signature Event is Brand and we’re thrilled to have Craig Safian, Sr. VP & CFO of Gartner, Inc. speak about this essential topic. Over the years, brand has become one of the thorniest issues I’ve seen in this industry. It’s a topic near and dear to my heart and one I passionately and routinely advise about. Never have I seen M&A go sideways or cultures clash more than over what to do with brand. People get positively religious about brands and reason goes out the window as zealous righteousness takes over or...
July 20, 2016
It’s not an existential question or a personal one. Rather we are living in a world of openness, and transparency, and in Outsell’s opinion having a world view on this topic, and acting on it, is success key #4 for thriving beyond the tipping point at Outsell’s 10th Anniversary Signature Event. Consider the move to open government, open innovation, open access, expectations for transparency, the open sharing of information and the expectation that employees, customers, and suppliers have that their partners will be open and transparent. Consider everything from sharing business plans and...
July 18, 2016
The countdown continues with the top 15 keys every CEO and their team needs for success beyond the tipping point – the theme of Outsell’s 10th Anniversary Signature Event.  To be or not to be. That’s really the existential question facing most information and media companies these days. Picking up where we last left off, having a strategy and plan to be (or not to be) a platform based business in our industry is our 3rd key to Success beyond the tipping point.   Platform is like content – a word everyone bandies about with multiple meanings and few making distinctions necessary to ensure we’...
July 13, 2016
The countdown continues with the top 15 keys every CEO and their team needs for success beyond the tipping point – the theme of Outsell’s 10th Anniversary Signature Event.    Key 1: Have a plan for cognitive computing, AI and the future of work.   At our 2014 Signature Event in Versailles, closing keynote Ben Hammersley, Journalist, Futurist, and Technologist, remarked that we are on the brink of a revolution. The timing of those comments and where they were said was not lost on us, but his remarks centered on Moore’s Law and that within 10 years the power of Watson will be in our cell phones...
July 8, 2016
All eyes remain on Prevention’s announcement about going ad-free, resulting in less pressure from advertisers and savings in operating expenses of 50%. It’s going to be an interesting act to watch. On one hand they clearly have savings and they no longer have to serve two masters. The world of consumer advertising is fraught with peril these days. Our own Annual Advertising and Marketing Study 2016: B2C Advertising shows dollars spent on marketer’s own websites accounts for $45.4 billion and social spending comprises $9.5 billion of consumer digital marketing and advertising spending. And...
July 5, 2016
It’s getting harder and harder to run a small business. Regulations, often developed as a result of big-company misbehavior, wreak havoc on small companies who do their best to be good citizens. Just recently we published an Insight to clients entitled: Safe Harbour Replacement Rejected as Countdown to GDPR Begins by Hugh Logue our analyst who focused on the legal information solutions space, the legal market as well as legal issues that affect our industry. Knowing we are ‘of the industry serve’ and in congruity with what we advise is crucial, I sent a note.   The dialog went something like...

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