January 18, 2017
We love Medium, and it’s too bad it’s become caught in business-model crosshairs. Valued at $600 million less than a year ago, it laid off one-third of its workforce and closed offices in New York and Washington DC. The company said it was no longer happy with the advertising-based path it was on (slippery slope for sure), so it pulled back to restart or re-evaluate its revenue model, a fundamental for sure. Especially with big investors in its back pocket. Medium no doubt ok’d the move, but tough going when big valuations follow with this kind of news. We think Ev and company started to feel...
January 17, 2017
Wow! Nothing like bullish moves to set the stage for a fast-start to 2017. Gartner became the pace car for what’s ahead by announcing its $2.6 billion acquisition of CEB almost as soon as the ball had dropped on Times Square. We were no sooner finished analyzing that big news, when D&B bought Avention for $150 million. Two big brands buying two big brands. And on the heels of Informa buying Penton late last fall, we know one thing is for sure — consolidation continues its steady march in this industry. We will see more big name deals because that’s what it takes to move the needle these...
December 21, 2016
  How pleased we are that Outsell is once again ahead of its time, picking a brand color several years ago that is this year’s Pantone Color of the Year! Greenery, I couldn’t believe it when our head of marketing popped it over and thought how fun! Love it. Long have we used this color to reflect our core mission of helping the information industry grow revenue and thrive. And it stands too for our continued expansion into serving and covering emerging companies who are all emblematic of hope and aspiration in our never ending changing industry.   How nice too that the color is symbolic of...
December 21, 2016
Important Details Before we button up the year, check our list twice, and head out for the holidays, we’ve reviewed the most significant headlines of 2016 and what they mean for the year ahead. What a tradition this has become, and one that confirms, with no shortage of events, our stance from over a year ago that 2016 would be the year of the Tipping Point. In no particular order: 1) Copyright Pressures Intensify: Sci-Hub, a pirate site for scholarly literature that offers free access to upwards of 47 million scientific and scholarly papers, generated heated debates and lawsuits. It also...
November 28, 2016
Sharing the love from the cards and letters (albeit by email) that came our way after Outsell’s 10th Anniversary Signature Event, co-produced with JEGI. We can’t wait to see you in 2017. To request your invitation contact Jeannine at jbettencourt@outsellinc.com.  And while you’re at it register for Outsell’s DataMoney. It’s a don’t miss event, conveniently located in New York City, February 2 and we promise a very focused day about all things focused on monetizing data. You’ll make new friends, find new business partners, and come away ready to tackle your data plans. Can’t wait to see you...
November 22, 2016
In a week full of stories about fake news, including our Insight written by Outsell’s Barry Parr, and my last blog post about the big losers in the election, the media and pollsters, imagine my dismay when my email exchange with Mr. Carl Nolte, columnist at the SF Chron who I cited in that post went like this. I was upset by the column he wrote the week of the election and the two quotes below in particular, which I cited in my last post. So I sent him an email:   It’s pretty hard to see more of the west coast hubris in your article this morning Carl. I normally like your column. "We are not...
November 14, 2016
Wanting to let the dust settle after last week’s big events, I decided to let a few days synch in between Trump’s win and when I put pen to paper or fingers to keys. The week was an amazing one. First Samsung announces its phones are not only dangerous, but so are their washing machines. My sister is the beneficiary of a recall notice and apparently the thing runs amok on the bedding cycle. Some poor guy had his jaw broken and there have been other injuries too. The hilarious thing (or maybe not so) is that this machine was a replacement she insisted on when two prior GE washers kept going...
November 9, 2016
The clean up after the storm is now under way, as Americans emerge from a grueling election campaign. What does Trump’s startling win mean for the Information Industry? Read on. Important Details: In one of the most improbable election results in modern America, Donald Trump has defied the opinion polls to win the presidential election. In doing so, the most relentlessly vicious US election campaign in living memory is now in the rear-view mirror, and we can finally get back to work and prepare for a new White House administration. Many companies have held off finalising plans for 2017 until...
November 7, 2016
The last few weeks have been nutty in the land of media.  First, news in the news: The Guardian and Daily Mail eliminated jobs. DMGT announced 50 million GBP in cuts. The New York Times said more downsizing in the newsroom is on the way and the Wall Street Journal offered buyouts while trying to limit involuntary layoffs in the newsroom. They also gave the newspaper a haircut, announcing the consolidation of sections to eliminate printing costs. Print advertising is continuing to downturn, just when everyone thought it might stabilize but at the end of the day FANG is siphoning off a lot of...
October 27, 2016
The world has been full of venerable brands doing something awful, taking a hit, and recovering. GM’s ignition switch and Mary Barra’s response. The J&J Tylenol scandal. Moons ago gas tanks blowing up in Ford Pintos. Recently, VW’s emissions scandal and Chipotle’s supply chain challenges poisoning patrons, have added to the annals of corporate branding Glamour Don’ts while Wells Fargo is in the midst of cleaning up its act. Not good. But, Samsung? My gosh, what have they done? For the last month I’ve flown too many times to count. I’ve been on United Airlines, Virgin, Air France, Aegean,...

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