Outsell Inc. Anthea Stratigos

Anthea Stratigos

Co-founder & CEO

Bio

Anthea C. Stratigos is a Silicon Valley CEO, wife, mother, public speaker, and writer, among many other passions and pursuits. She is Co-founder & CEO of Outsell, Inc., the leading research and advisory firm focused exclusively on the data, information, and analytics economy.

Anthea draws upon her deep experience in research and analytics businesses, product management, and marketing to oversee Outsell, its brand, and its strategic direction. Anthea is Outsell’s primary spokesperson, identifying, writing, and speaking extensively about key trends and issues facing CEOs and top executives in the industry. She chairs the Outsell Leadership Community, a member service for CEOs and senior executives, and is a trusted confidante and confidential advisor to hundreds of leaders across the industry.

Anthea also actively measures, influences, and improves gender diversity in our industry’s most senior positions. She works with CEOs of startups and aspiring leaders, especially women, who are on their journeys to the corner office, advising these leaders on how to improve their business odds and their own success.

A graduate of Stanford University and Harvard’s Executive Program in Marketing, Anthea has sat on numerous boards, including the Child Care Coordinating Council of San Mateo County, American Business Media (ABM), and Innodata, Inc., a public company based in New Jersey. Today, she sits on the advisory board of NPD Group, Inc. and the Workplace Equity Project as well as that of Outsell.

Anthea is author of Magic in the Mundane, Making Life’s Ordinary Extraordinary and regularly blogs. When she is not pursuing her love of travel, she designs jewelry, gardens, and takes long walks with her husband Greg and their two Labradors, Nell and Benson.

 

Expertise

  • C-Level market, competitive, and technology issues and trends
  • User, audience, buyer, and advertiser market dynamics and behaviors
  • Information offering life cycle management
  • Creating and selling value-added content
  • Market analysis, segmentation, and needs assessment
  • Syndicated and primary market research operations
  • IT research industry
  • Corporate training industry

Education

Anthea received her B.S. in Communication from Stanford University and graduated from the Executive Marketing Program at Harvard University.

Experience

  • Teltech
  • American Management Association
  • Dataquest
  • IBM

Connect

Linkedin: Anthea Stratigos

Phone: (650) 342-7199

More About Anthea

Movies I Like

Classic ’70s – Body Heat, The Big Chill, The Blues Brothers

Music I Listen To

Anything playing in a spa

Favorite Cities

London, New York, San Francisco, and Boston

Power Breakfast

Scrambled eggs and grits at Black-Eyed Susan’s in Nantucket

Best Vacation I've Taken

Athens, Greece and touring the Greek isles in the Aegean Sea, Summer 2008

First Car

’67 3-speed Mustang

Favorite Reads

  • The Big Orange Splot — because it’s about conformity vs. individuality
  • Atlas Shrugged — a classic about entitlement vs. earning
  • Execution — about getting the right things done
  • Marketing The Invisible — about relationships, service, and being client-centered
  • Conversations With God (the series) — about man’s relationship to man, earth, and the cosmos
  • Love, Medicine & Miracles — about holistic health and wellness
  • Anything by Deepak Chopra
  • Leaving Microsoft to Change the World — because it’s inspiring and reminds me of capitalism through contribution
  • Harriet the Spy — it’s just fun
  • Travel memoirs and fiction