Anthea Stratigos – March 30, 2016
So, while I am raging at the machine of dumbed-down journalism, shout out to The Atlantic for writing an article about how new media is looking like old media, and looking at Facebook Live video as a popular option for consumers. And along the way they talk about scientists as an interesting subject matter, giving us hope that all of humanity isn’t stuck in the white bread of tabloid journalism. The article points to the live video cast of astronaut and my buddy Scott Parazynski, MD. Many of you will remember he was the opening keynote at Outsell’s Signature Event in 2009, held outside of Dublin, Ireland. In the black hole of the great recession, he set the tone for our event theme “No Guts, No Glory” by talking about his five space shuttle missions, including one very risky spacewalk. He topped it off with a story about his first attempt climbing Mt. Everest, where he had to turn back knowing it was the right thing to do, but perservered by attempting and succeeding at his second climb the following year. It was just after that ascent that he came and spoke, reminding leaders that through disappointment and during dark times it is when we must take calculated risks, double down, and persevere. Scott embodied the theme that year, and continues to be an inspiration having just been accepted into the U.S. Astronaut Hall of Fame. Congrats, Scott! I’ll see you at the ceremony. Meanwhile check out his Facebook Live video. It’s media at its best. Informal, real, interesting, and everyone can honor special men (or women) by learning and sharing and democratizing access to knowledge that lifts all boats. Now that’s good media.
Astronaut Scott Parazynski