Scientific, Technical & Medical Information: 2009 Market Forecast and Trends Report

Author: David Bousfield, Vice President & Lead Analyst

This report showcases our forecast for growth and performance through 2012 of the Scientific, Technical & Medical (STM) information segment, and provides detailed analysis of market trends. Until 2009, the STM segment had been considered largely insulated from cyclic global economic events, but the present crisis in the financial markets and the high levels of debt incurred as a result by many developed economies may challenge this privileged position both during the forecast period and onward. The report looks at disruptive forces in this segment, and profiles five innovative STM companies. It provides advice and essential actions for publishers and information providers that want to create revenue opportunities, attract new buyers, and achieve competitive advantage. Equally, it supports those who cover and need greater understanding of the STM segment, including suppliers to the industry, investment bankers and analysts, and journalists. The report includes:

- Outsell’s revenue and growth forecasts through 2012 for the STM segment;
- Analysis of world economic trends and how they might affect spending on business and advertising, and in turn spending in STM;
- Analysis of trends in the STM segment;
- A detailed look at the competitive landscape for this segment, with brief profiles of 11 key players and five “companies to watch”;
- Essential actions for publishers to succeed in this market.

Our forecast reports build on our annual market size and market share data and our analysts’ assessment of macroeconomic and geopolitical trends, combined with critical key trends affecting each information industry segment. Our efforts are both top-down and bottom-up and are overlaid with the extensive experience of our individual analysts.