IM Report: Information Pricing Survey 2009

Authors: Cindy Hill, Affiliate Analyst; Anthea Stratigos, Co-founder & CEO

This report is targeted toward information managers. It analyses results of our November 2008 survey of enterprise information buyers to gain an understanding of pricing trends and patterns, and provides directional data and important benchmarks for content buyers. Many information managers face flat budgets at best – and shrinking budgets as the new norm – for 2009. It’s important to understand how much additional pressure information vendors are (or aren’t) creating in the form of annual price increases. This report contains:

- Information about pricing changes based on survey responses from 124 information professionals in corporate, government, education, healthcare, nonprofit and other sectors;
- Analysis of pricing information for about 430 information contract agreements from the responding organizations;
- Key findings from the survey, including direct quotes from respondents;
- A table listing representative median price increases for 2009 (qualitative guidance only) for nearly 20 providers or products;
- Key themes and aggravators for 2009;
- Imperatives for information managers looking to maximize their content dollars.