A Review of Test Prep for State Assessments

A K-12 publisher was interested in research on the market landscape for test prep for state assessments. Specifically, the company was interested in determining how school districts define test prep for state assessments, identify key trends, and profile key competitors.

Key Questions

• Which products, tools and/or activities do you define as test prep for state assessments?


• Does your district currently offer or require any test prep programs for state assessments? Why or why not?


• How did your district select the tools or activities it uses for test prep for state assessment?


• Do you expect the need for test prep for state assessments to increase, decrease, or stay the same over the next few years?

Methodology
For this custom inquiry, Eduventures conducted ten strategic interviews with curriculum/assessment administrators from ten states selected by the client. In addition, Eduventures used secondary research methods to compile five competitor profiles.