Online Learning Solutions in K-12: An Overview of District Usage and Needs

Inquiry Overview

An online education provider was interested in conducting research on the K-12 online learning market to determine if trends exist across market segments.

Key Questions

Eduventures conducted research to determine the following information:

• What courses are districts using, and what needs do these courses fill?


• Are digital textbooks or traditional textbooks used?


• What is the quality of service being received from the provider?


• What pricing models are being used?


• What criteria do districts use to select the short list and award the contract?

Methodology

For this custom inquiry, Eduventures conducted phone interviews with 15 district administrators. Respondents were segmented by size (small, medium, and large) and also location (rural, suburban, and urban).