Interactive White Boards and Student Response Systems: An Overview of the K-12 Market

Inquiry Overview

An education software vendor was interested in understanding the dynamics of the K-12 marketplace for interactive white boards (IWBs) and student response systems (SRSs).

Key Questions

• How are IWBs and SRSs used in the classroom, and how have teaching methods evolved?


• How extensively is third-party content used and will this change in the next 2-5 years?


• What are the purchase decision criteria and who are the decision-influencers/decision-makers?

Methodology

For this custom inquiry, Eduventures conducted nine phone interviews with administrators from small, medium, and large districts.