Information Content Management Best Practices: The Current State Of Embedding Content In Business Processes

In our Outlook 2004 Briefing, we call on information managers to 'Create, Re-Create and Recreate!'

- in other words, to try something new and have fun with it. This Briefing provides recipes for doing just that. Based on Outsell analysts' first-hand observation of organizations embedding content in business processes, the Briefing uses examples and lessons learned to help inspire the change from 'information-centric' information management, focused on collections of content, to a process-centric approach. For content deployment professionals who understand the need to move toward a business-process-driven role, this Briefing is an essential bridge to real-life examples and paths to success. For commercial content vendors, the Briefing describes the environment in which some of their most innovative customers are operating, and the unique needs that they can help support.