The Changing Roles Of Content Deployment Functions: Portal Management Professionals

Portal developers face a significant market penetration gap, reaching only 40 percent of their potential user base, largely because portals are still perceived as nice-to-have tools not tied to specific work functions. This Briefing looks at key metrics related to content deployment professionals who identify themselves as portal developers, working on internal or external portals. Content and software vendors looking for customers by trying to contact a 'portal department' will have a hard time, because one of the key findings of this study is that the portal is typically overseen by a cross-functional team. Leadership roles on these teams are dominated by IT professionals (49%) and information content (IC) professionals (41%). Respondents also indicate that multi-site and global contracts will be down in the coming year, as adoption of such universally deployed content has not met expectations. News and trade content is the most commonly deployed type of content, but scientific, technical and medical content accounted for the most spending. The Briefing also identifies Plumtree, OpenText, Documentum, and DOCS Open as the most commonly used content management vendors. For commercial content vendors, this Briefing identifies key trends that will affect content purchases in the coming year. For content deployment professionals, this Briefing benchmarks key metrics around the multi-function teams that are deploying content.