ToolKit: The Why And How Of Benchmarking

Benchmarking is the collaboration with peer organizations to compare and measure your strategies, processes, products and services. The benchmarking process allows you to improve and validate your current operation and examine and adopt the best practices of similar organizations. As part of our ongoing 'Toolkit' series, we've provided a step-by step description of the benchmarking process. This Briefing covers the benefits of conducting or participating in a benchmarking study and outlines 5 major steps in the benchmarking process. Both commercial content vendors and internal information deployment functions will learn valuable insights on the benchmarking process and the ways benchmarking can accelerate continuous improvement and learning which will have a strong impact on your organization's value proposition.