Market Research Mania

New aggregators of market research, such as MarketResearch.com and DeepCanyon.com, are revolutionizing the way that market research is distributed electronically. At the same time, there is increased interest in using the Internet for finding market research on the Web. This Briefing takes an in-depth look at how market research is produced, and some of the strengths and weaknesses of the various methodologies that market research providers use.