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Insights

Analysis of events, data, and trends
affecting the information industry.
Image of Louise Garnett

By Louise Garnett
Vice President
Durango, Colorado

March 15, 2010

Webtrends, Coremetrics and Omniture announced analytics support for Facebook as monetizing social networks comes of age. The bigger story though is the market convergence of different camps vying for the same digital marketing customers.

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