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Insights

Analysis of events, data, and trends
affecting the information industry.
Image of Louise Garnett

By Louise Garnett
Vice President
Durango, Colorado

February 25, 2010

Jive acquired Filtrbox in January 2010, and has now e-mailed Filtrbox customers to let them know that the basic free service was being discontinued. "Free" continues to be tested, but is let go once conversion to paid is fully understood by any particular product. We believe the "freemium" to paid model still has a place in the market when done well.

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