Competitive Assessment: The Big Three For-Profit Universities - University of Phoenix, DeVry University, And ITT Technical Institute

This Briefing compares three for-profit universities-University of Phoenix, DeVry University, and ITT Technical Institute-to traditional universities. The for-profit institutions are successfully providing higher education alternatives by offering degree opportunities aimed at students who are typically older, working, career-focused adults. These three universities cater to their non-traditional students with targeted, consolidated, and convenient programs. And, while fulfilling their educational missions, these institutions have experienced steady revenue growth over the past several years. This Briefing includes insights from for-profit university leaders, our dialogue with players in the academic market, and our own analysis of for-profit universities' performance. Content vendors and traditional academic institutions who partner and compete will want to read this to understand the for-profits' strategies in relation to their own businesses.