Postsecondary Institutions Learning Markets... Opportunities 2004

Eduventures estimates a 14.3% increase in the for-profit, U.S. postsecondary education market in 2004, and anticipates market revenues will reach the $20 billion mark by 2007.

Several key factors have led to the success of for-profit institutions, including:

• Flexible programs and schedules to accommodate working adults


• Rapid growth in online distance learning


• Budget models that facilitate intense marketing to potential students

At the same time, Eduventures believes for-profit institutions will face the following risks:

• Decline in tuition increases due to a changing economy


• Challenge of maintaining quality across rapidly growing campus networks


• Perception that for-profit degrees are seen as "for sale" rather than earned

These growth trends and inhibitors, as well as Eduventures' future forecasts of the market, are all explored and analyzed in this edition of Postsecondary Institutions Learning Markets and Opportunities 2004.