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Outsell, Inc. Gives Outlook for Search, Aggregation & Syndication; Forecasts $68 Billion by 2009

WHAT:
Outsell, Inc., the only research and advisory firm for the information industry worldwide, today announced publication of its MarketView report, Search, Aggregation & Syndication: 2006 Market Size, Share, Forecast and Trend Report on November 9, 2006. Outsell forecasts that this segment will achieve a four-year compound annual growth rate of 17 percent through 2009, reaching $68 billion.

The report provides company information on players in the search, aggregation and syndication (SAS) sub-segments of the business information industry, such as Google, Yahoo!, Baidu.com, LexisNexis, Factiva, EBSCO Industries, Follett Educational Services, and Ingram Book Group.

The information industry research addresses the size, growth rates, financial performance, and market shares of the top 50 SAS companies. It covers organizations that are “rising stars” and disruptive entrants, as well as change drivers and trend points. The report also provides clear and essential actions for continued growth.

KEY FINDINGS:

-- Search research by sub-segment:
-- Top 10 Web search and portal companies include Google, Yahoo!, MSN, AOL, Ask.com, Infospace, NetEase.com, SINA Corporation, TOM Online and LYCOS.
-- Top 10 licensed content aggregators and professional services companies include Thomson Corp. (Dialog & Gale), LexisNexis, EBSCO Industries, Factiva, ProQuest, OCLC Online Computer Library Center, Copyright Clearance Center, Books24X7, Flysheet Information Services, and Access Copyright.
-- Top 10 distribution and subscription services are Follett Educational Services, Dawson Holdings, Royal Swets & Zeitlinger, Ingram Book Group, Source Interlink Companies, Baker & Taylor, Blackwell’s Book Services, Publisher’s Group West, Maruzen Company, and iGroup.

-- Among Rising Stars and Leader Board organizations whose innovation, agility and customer-centricity are driving growth: Ask.com, Baidu.com, Infospace, NetEase.com, and TOM Online.

-- Companies like Google and Yahoo! might appear set to dominate for decades—but their positions are not guaranteed. Efforts in vertical search, new ad models, social search, user aggregation, and hyper-personalized results point to future change. China is also emerging as a battleground for growth; different players will likely dominate there.

FOR MORE INFORMATION:
Outsell information industry analysts are available to discuss the MarketView. Journalists should contact Dawn Ringel, Warner Communications, 781-449-8456 or dawn@warnerpr.com.

Companies that would like to purchase this search report should go to http://www.outsellinc.com/store/products/304 or contact Outsell at 650-342-6060 or info@outsellinc.com.

ABOUT OUTSELL, INC.:
Outsell is the only market research and advisory company that focuses on the entire information industry, worldwide. Our analysts and consultants work with publishers and information providers to track and respond to competitors and disruptive new entrants, changing market demands of advertisers, users, and buyers, and new technology's impact. We also work with information management executives to benchmark spending and demonstrate best practices. Outsell invests significantly in original research each year, providing relevant, actionable, and fact-based recommendations. With Outsell, information industry clients optimize their business strategies, plans, and performance. Outsell’s headquarters are in Burlingame, CA. Visit us at www.outsellinc.com.

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