Outsell Releases Information Industry Market Size/Share Rankings; Google Takes Top Spot

Burlingame, CA, January 30, 2007—Today, Outsell, Inc. has released its new report, “Information Industry Market Size and Share Rankings; Preliminary 2006 Results.” According to the rankings, the top 10 companies in the $365 billion information industry (in order) are: Google, Reed Elsevier, Thomson Corporation, Pearson plc, Gannett, Yahoo!, McGraw-Hill Companies, VNU Group, Reuters Group, and Wolters Kluwer.

Eleven through 20 on the list include Bloomberg, The Asahi Shimbun Company, News Corporation, The Tribune Company, Daily Mail & General Trust (DMGT), Idearc Media Corp. (SuperPages), The Yomiuri Shimbun, New York Times Company, Yell, and International Data Group (IDG).

Together, the top 20 companies represent $106.4 billion of 2006 revenues, or 29.1 percent of the entire market, with the average revenue per company at approximately $5.3 billion.

This is the ninth annual preliminary market size and share report that Outsell has published. Notably, Google rose from number 4 in 2005 to the number 1 market share position in 2006 with its sizzling 68.8 percent growth.

The report also includes Outsell’s top 10 predictions for the information industry in 2007, including growth at 6.2 percent led by the Search & Aggregation and Market Research segments.

Outsell released the data during the Software & Information Industry Association’s Information Industry Summit. This is the first unveiling of these metrics each year, based on 12 publishing and information industry segments.

FOR MORE INFORMATION:
Outsell information industry analysts are available to discuss the report and individual companies. Journalists should contact Dawn Ringel, Warner Communications, 781-449-8456 or dawn@warnerpr.com.

Companies that would like to purchase this search report should go to www.outsellinc.com/store/products/314 or contact Outsell at 650-342-6060 or info@outsellinc.com.

ABOUT OUTSELL, INC.:
Outsell is the only market research and advisory company that focuses on the entire information industry, worldwide. Our analysts and consultants work with publishers and information providers to track and respond to competitors and disruptive new entrants, changing market demands of advertisers, users, and buyers, and new technology's impact. We also work with information management executives to benchmark spending and demonstrate best practices. Outsell invests significantly in original research each year, providing relevant, actionable, and fact-based recommendations. With Outsell, information industry clients optimize their business strategies, plans, and performance. Outsell’s headquarters are in Burlingame, CA, US and Outsell company EPS is based in London, UK. Visit us at www.outsellinc.com.