Rumor: Google To Acquire Plaxo

February 8, 2008

Wired says that Google is rumored to be buying Plaxo for roughly $200 million. The company was founded in 2001 as a tool to manage contacts and users' email address books ("your address book for life"). Its aggressive customer acquisition strategy (read: spam) alienated many would-be users. Plaxo has been more restrained in the recent past and has tried to reinvent itself as a social network with the launch of Pulse last summer.


Source

http://searchengineland.com/080208-074925.php

Related companies

Google, Inc.
Plaxo, Inc.


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