Moderating Lead Burnout
September 23, 2009B-to-b construction and real estate publisher Hanley-Wood, often considered one of the more creative media companies in generating new revenue strategies, is on the cusp of significantly building out its lead-generation operation. With that expansion, and the marketing acceleration that comes with it, is some concern over protecting response rates.
Source
http://www.foliomag.com/2009/moderating-lead-burnout
Related companies
Back to Headlines
Get Outsell's Information Industry Headlines delivered via e-mail
You can sign up for e-mail delivery of our information industry headlines.
We offer both a daily summary of headlines and a weekly roll up of all our headlines
Have information industry news we should know about?
E-mail us your news item,
or submit your news item using our form Headline Suggestions
