Analytics firms embrace social media tools

April 8, 2009

Analytics provider Webtrends is to incorporate social media insight into its services through a partnership with social media researcher Radian6. Webtrends Social Measurement is now available as part of the Open Exchange Program, through which the firm integrates its tools with those of other marketing services providers.


Source

http://www.research-live.com/news_story.aspx?pageid=30&r=y&e=t&newsid=6152

Related companies

Webtrends Inc.
Radian6 Technologies, Inc.


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