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Analyst, Sales Force, Staff, and Employee Benchmarks in Analyst Firms

Author: Louise Garnett, Vice President

This report looks at the dynamics of user- and vendor-centric IT and telecom analyst firms – what Outsell calls the IT & Telecom Research, Reports & Services (ITTRRS) firms – comparing and contrasting revenue per employee, per analyst, per sales person, and per staff member. It provides advice and essential actions for publishers and information providers and supports those who seek greater understanding of the ITTRRS segment, including suppliers to the industry, investment bankers and analysts, and journalists. The report includes:

- Outsell analysis of four types of ITTRRS firms based on the mix of users and vendors they serve;
- Data on ITTRRS firms’ average revenue dollars per analyst, per sales force, and per staff member;
- Charts showing the mix of employees (analysts, sales, staff) at 15 ITTRRS firms, and a productivity comparison;
- Essential actions for ITTRRS publishers and information providers.

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September 22, 2009

Market Report

17 pages

US $695.00

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Keywords: Business Models Market Statistics

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