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HotTopics: News Publishers Move To Capture Community-Created Content For Growth

Image of Ken Doctor

Author: Ken Doctor, Affiliate Analyst

In this HotTopics, Outsell takes a fresh look at user-generated publishing and addresses essential points for news publishers, who in 2007 must move from grudging acceptance to a full-fledged embrace of the user-generated phenomenon to remain competitive.

In this HotTopics you will:
- Understand what user-generated content is and isn’t, and learn about its evolving forms
- Get practical examples of stand-alone and integrated publishing models
- Learn about a new generation of vendors that provide licensed software/Web services for user-generated content
- Discover social publishing revenue models that are in the early stages of testing
- Get real-life advice and how-tos on topics like staffing, community-sizing, and branding for user-generated content sites


Pub Date: October 27, 2006
Type: HotTopic
Segments: NEWS
Keywords: Business Models, Market Analysis, Publishing Technology, Strategy, Users
Pages: 32
Format: PDF Application_pdf

We provide a link to download a PDF at the end of the purchase process.

Table of Contents

  • Why This Topic?
    1. Methodology
  • 2007: A Year of News-Oriented Participant Media
  • What Is Participant Media?
  • Integration or Segregation Models Offer Distinct Choices
  • New Generation of Vendors Ready to Partner
  • The Social Creation of Revenue
  • Lessons from the Front
  • Outsell's List of Essential Actions
  • Companies Mentioned in This HotTopics
  • - Amazon
  • - Angie's List
  • - Backfence
  • - Baristanet
  • - Belo
  • - CNET
  • - CNN
  • - Coastsider
  • - The Copley Press
  • - Cox Newspapers
  • - eBay
  • - E.W. Scripps
  • - Facebook
  • - Google
  • - Hearst
  • - iBrattleboro
  • - iUpload
  • - LexisNexis
  • - McClatchy
  • - MediaNews
  • - Morris DigitalWorks
  • - MSN
  • - Netflix
  • - News Corp
  • - Pictopia
  • - Pluck
  • - Prospero Technologies LLC
  • - TripAdvisor
  • - Xanga
  • - Yahoo!
  • - Yelp
  • - Washington Post