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HotTopics: Feeding The Masses With 'The Web 2.0'

Image of Marc Strohlein

Author: Marc Strohlein, Chief Agility Officer

Recent innovations in Web technology including blogs, wikis, RSS, and Web services are turning hierarchies on their sides and introducing a much different playing field. Searching and browsing are giving way to a new paradigm - publish and subscribe - that is reshaping the way information is discovered and retrieved. While much attention is currently focused on search and its monetization, Outsell believes that a transition is already underway to a 'Web 2.0' that is much more centered on feeds, streams, subscriptions, and relationships. Anyone who makes a living selling content on the Web needs to understand the opportunities and challenges that this new paradigm embodies. This HotTopics defines Outsell's vision of the next-generation Web, identifies some of the players who are making it happen, and provides advice to content providers on how to harness the enormous power being unleashed.


Pub Date: October 9, 2005
Type: HotTopic
Segments: B2B ITTRRS MRRS NEWS STM SAS IM ALL CF E & T HR LTR T & C
Keywords: Enterprise Technology, Users, Aggregation, Publishing Technology, Search, Strategy
Pages: 19
Format: PDF Application_pdf

We provide a link to download a PDF at the end of the purchase process.

Table of Contents

  • Why This Topic?
  • The Web 2.0: The Train Is Leaving the Station
  • Building Blocks for the Web 2.0
  • Subscribing to a New View of the Web
  • Web 2.0 Innovators, Disruptors, and Roadkill
    1. Service Requestors and Receivers
    2. Service Providers
    3. Service Aggregators
    4. Service Authoring Tools
    5. Service Monetization
  • Reflections on Salient Characteristics of the Web 2.0
  • Outsell's List of Essential Actions
  • Companies Mentioned in this HotTopics
  • - Amazon.com
  • - blinkx
  • - Bloglines
  • - BoKu Communications
  • - eBay
  • - Findory.com
  • - Five Across
  • - Flock
  • - Google
  • - Intellext
  • - iUpload
  • - JotSpot
  • - Kanoodle.com
  • - KnowNow
  • - NewsGator Technologies
  • - Pheedo
  • - PubSub Concepts
  • - Salesforce.com
  • - Technorati
  • - WordPress