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Forrester’s RoleView Adds Community Features, Positions Company for Expansion

Author: Louise Garnett, Vice President

Earlier this year, Forrester announced one of the most significant organizational changes in its 24-year history with the launch of a role-based product, RoleView, and the appointment of global heads of three new business units. This report analyzes the impact of the changes on the company and provides details about RoleView and how it is being received in the market. The report provides:

- A table listing Forrester’s key company attributes and management changes;
- Revenue and 2005-2006 growth data for Forrester’s product lines;
- Analysis of the RoleView product, the roles and job titles it targets, and how it compares to previous Forrester products;
- Early market feedback about RoleView;
- Essential actions for vendors considering launching role-based products.

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August 8, 2007

Company Analysis

12 pages

US $295.00

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Keywords: Business Models Company Profile

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