Market & IT Research
Harry Henry
VP, Data Solutions
Market & IT Research
With so much information available, how can you cut through the clutter to develop strategies and find opportunities in the Market & IT Research market?
Easy. Rely on Harry and Outsell’s team of industry analysts.
Harry is in constant dialogue with the market, continually researching and analyzing the leaders, disruptors, and industry trends that you need to know about to support your daily decision-making. And he’s part of our team of analysts who do the same in their industry segments, giving our clients a unique lens on the entire information industry.
Outsell helps you:
- Determine market size and growth, so you can optimize strategy;
- Track competitors and disruptors, so you know how you measure up;
- Keep up on trends and developments in your market – we filter the news so you don’t have to.
What Is the Market & IT Research Segment?
Companies in this category typically provide information about one or more markets and include IT research firms that sell research focused exclusively on IT and telecommunications topics, vendors, buying institutions, and markets (excluding IT training and IT news and trade). Information supplied includes demographic data, industry data, market data, market analysis, pricing, and product and brand information. This segment includes companies that specialize in custom research, syndicated research delivered in reports and services, and aggregation of large databases of market information.
Sample Market & IT Research Companies
Marketing Information & Market Research
- VNU Group B.V.
- TNS (Taylor Nelson Sofres) plc
- IMS Health, Inc.
- WPP Group plc
- GfK AG
- Ipsos
- Ingenix
- Information Resources, Inc.
- Aegis Group plc
- IFR Monitoring
IT Research
- Gartner, Inc.
- International Data Corp (IDC) (IDG)
- Forrester Research, Inc.
- Telephia, Inc.
- AMR Research, Inc.
- Ovum, plc
- Yankee Group Research (AMR)
- Current Analysis, Inc.
- TowerGroup
- iSuppli Corporation
A Sampling of Outsell's Latest Research
Insights
Information industry executives don't need more information; they need insight into what really matters. Outsell delivers daily analysis and commentary on essential information industry news and trends from around the world in our Insights articles, so clients are always briefed about key developments in specific segments and the information industry as a whole.
Sample Insight
- Getting The Word Out - Using Crowd-Sourcing to Solve the BP Nightmare
By Anthea Stratigos
May 28, 2010
In times of crisis, speed is everything; nothing is faster than crowd-sourced 2.0 problem-solving. Yet BP seems committed to problem-solving the 1.0 way.
Research Reports
Our analysts conduct primary and secondary research and are constantly in touch with industry thought-leaders and disruptors. You get in-depth and relevant research and analysis on hot topics in specific segments and the information industry overall.
Latest Reports
-
Company Analysis: Watching the IT Watchers
May 16, 2012 -
Minding the Gap: Changes Across Enterprise Content Purchasing and Consumption
April 4, 2012 -
Information Management Benchmark Survey 2011: Spotlight on Pharma
March 13, 2012 -
Global Content Management Strategies for 2012: Building Muscle for Next-Generation Localization
February 13, 2012 -
Five Technologies to Watch 2012-2013
January 25, 2012
RSS Feed
