The Changing Roles Of Content Deployment Functions: Part Five of a Seven-Part Series: Market, Business, & Competitive Intelligence

This Briefing, fifth in our series of Briefings on content deployment functions, profiles market, business, and competitive intelligence professionals as buyers and deployers of content. It shows how intelligence professionals are serving their organizations, increasing the quality and range of services they provide, and insuring that their function remains vital in a changing information environment. Data-intensive analysis provides metrics and insights for intelligence function leaders to effectively build, develop, and evaluate their practices, including reporting structures, staffing trends, users served and services offered, content deployment methods, budget benchmarks, and strategic management and marketing practices. For vendors serving the intelligence function, this Briefing offers key trends in content budgeting trends, vendor portfolios, and how to do business with market, business, and competitive intelligence professionals.