TrendAlert: Portal Evolution, Not Revolution

Based on data from our multi-part study of content deployment functions and our daily dialog with professionals building today's portals, this TrendAlert provides a snapshot of the current stateof Intranets, Extranets and open Web sites and the functions that are building them. For content vendors, this Briefing identifies the pain points and drivers of an evolving market,and the shift to external distribution that will require new content sales and marketing models. For content deployment professionals, the Briefing identifies the opportunities and risksof portal development and the need to remove the paradigm blinders that have historically limited their roles.