Go! - Outsell's Signature Event
September 18-20, 2005
Lansdowne Resort
Leesburg, Virginia
Sunday, September 18, 2005
12:00 p.m. - 5:00 p.m.
Registration
Lansdowne Guest Reception Foyer
12:00 p.m. - 6:00 p.m.
Golf Tournament
Lansdowne Resort - The Norman Course
3:30 p.m. - 5:30 p.m.
Pre-Conference Workshop I: Turbocharge Product Marketing and Product Development to Grow Revenue.
Moderators: Louise Garnett, Vice President & Lead Analyst, Outsell, Inc.
Mike Gorski, Applications Developer, Outsell, Inc.
Conference Center - Bacon Room
3:30 p.m. - 5:30 p.m.
Pre-Conference Workshop II: Vendor Portfolio Management Best Practices
Moderator: Mary Corcoran, Vice President & Lead Analyst
Conference Center - Conant Room
6:30 p.m. - 9:00 p.m.
Opening Reception & Dinner, Lansdowne Clubhouse
Monday, September 19, 2005
7:45 a.m. - 8:30 a.m.
Registration and Continental Breakfast
Ballroom Foyer
8:30 a.m. - 8:45 a.m.
Greetings and Welcoming Remarks
Anthea Stratigos, Co-founder & CEO, Outsell, Inc.
Ballroom B/C/D
8:45 a.m. - 9:30 a.m.
Keynote Address: Information Tranquility - Creating a Sea of Calm
Richard Saul Wurman,
Author of over 80 books including the groundbreaking
Information Anxiety and Information Anxiety2
9:30 a.m. - 10:15 a.m.
FutureFacts: 2006 and Beyond
Leigh Watson Healy, Chief Analyst, Outsell, Inc.
10:15 a.m. - 10:30 a.m.
Networking Break
10:30 a.m. - 11:15 a.m.
Scenario Party: The Future's Here - Are You in It?
Marc Strohlein, Vice President & Lead Analyst, Outsell, Inc.
11:15 a.m. - Noon
Driver 1: Commoditizing Content and the "Good Enough" Effect - Google Remains the Elephant in the Room
Moderator: Chuck Richard, Vice President & Lead Analyst, Outsell, Inc.
Panelists: Greg Gerdy, Vice President and Director of Channel Marketing and Strategy
Factiva, a Dow Jones & Reuters Company
Jeffrey Massa, President & CEO, YellowBrix, Inc.
Dwayne Spradlin, President, Hoover's, Inc.
Noon - 12:45 p.m.
Driver 2: M&A Surges - The Currents under the Surface
Moderator: Chuck Richard, Vice President & Lead Analyst, Outsell, Inc.
Panelists: Jeffrey Dearth, Partner, DeSilva & Phillips
David Flaschen, Operating Partner, Castanea Partners
Tolman Geffs, Managing Director, The Jordan, Edmiston Group (JEGI)
12:45 p.m. - 2:45 p.m.
Enjoy Lunch, Visit the Go! Commons, and Unlock Keys to Go!
Ballroom A
2:45 p.m. - 3:15 p.m.
Driver 3: Aha Moment! Search Grows Up – It's Really about Finding
Speaker: Brian Lent, President & CTO, Medio Systems, Inc.
3:15 p.m. - 4:00 p.m.
Driver 4: Digital Natives on the Go!
Moderator: Roger Strouse, Vice President & Lead Analyst, Outsell, Inc.
Panelist: Lee Rainie, Director, Pew Internet & American Life Project
Patricia Sabosik, Vice President & General Manager, Thomson Learning Labs
4:00 p.m. - 4:45 p.m.
Driver 5: Blogs, Wikis, RSS, Podcasting, and Web Services Kick It Up a Notch
Moderator: Marc Strohlein, Vice President & Lead Analyst, Outsell, Inc.
Panelists: Christopher Carfi, Principal, Cerado, Inc.
James Pitkow, President & CEO, Moreover Technologies, Inc.
Sid Probstein, Vice President Technology, Fast Search & Transfer, Inc.
6:30 p.m. - 7:30 p.m.
Red, White & Go!tini
Lansdowne Grill Terrace
7:30 p.m. - 9:00 p.m.
Dinner at the Lansdowne Pool Patio
Tuesday, September 20, 2005
7:45 a.m. - 8:30 a.m.
Registration and Continental Breakfast
8:30 a.m. - 9:15 a.m.
Driver 6: Going, Going, Global
Speaker: Joseph Kasputys, Chairman, CEO, and President, Global Insight, Inc.
9:15 a.m. - 10:00 a.m.
Driver 7: Content Contracts and Licensing Models Obsolete in an On-Demand World
Moderator: Joanne Lustig, Vice President & Lead Analyst, Outsell, Inc.
Panelist: David Myers, Executive Director Licensing, Wolters Kluwers, Medical Research
Stephen Collesano, Vice President, AIG
10:00 a.m. - 10:30 a.m.
Networking Break
10:30 a.m. - 11:15 a.m.
Driver 8: Extreme Data - Real Data Goes Real Time
Moderator: Louise Garnett, Vice President & Lead Analyst, Outsell, Inc.
Panelists: Robert Carlson, President & CEO, Intelligenxia
Jonathan Carson, President & CEO, BuzzMetrics.
Bill Zierolf, President & CEO, TrueAdvantage, Inc.
11:15 a.m. - 12:00 p.m.
Driver 9: Copyright Goes to Court
Moderator: David Curle, Director & Market Analyst, Outsell, Inc.
Panelist: Keith Kupferschmid, Vice President, Intellectual Property Policy & Enforcement, SIIA
Cindy Hill, Manager, SunLibrary, Sun Microsystems, Inc.
12:00 p.m. - 12:30 p.m.
Driver 10 - Got Leads? Paid Sponsorship, Contextual Advertising and the Acceleration of Ad-funded Business Models Will Change the Entire Industry
Speaker: Anand Subramanian, Chief Executive Officer, ContextWeb, Inc.
12:30 p.m. - 1:30 p.m.
Lunch
1:30 p.m. - 2:15 p.m.
View from the Top
Moderator: Anthea Stratigos, Co-founder & CEO, Outsell, Inc.
Panelists: Yvonne Cekel, President, OneSource Information Services, Inc.
Patrick Spain, Chairman & CEO, HighBeam Research, Inc.
Anand Subramanian, Chief Executive Officer, ContextWeb, Inc.
Jeff Swartz, President & CEO, Current Analysis, Inc.
2:15 p.m. - 2:30 p.m.