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B2B Trade Publishing & Company Information: 2008 Market Forecast and Trends Report

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Author: Chuck Richard, Vice President & Lead Analyst

This report includes detailed analysis of market trends and our forecast for growth and performance through 2011 of the B2B Trade Publishing & Company Information segment, which provides professionals with must-read trade content and offers advertisers effective methods of contacting, informing, and influencing their key buyers. The report also examines up-and-coming players in this segment and the disruptive forces they embody. It includes:

- Outsell’s revenue and growth forecasts through 2011 for the B2B Trade Publishing & Company Information segment as well as the overall information industry;
- Analysis of key trends in the segment, including the declining but still rapid growth of online advertising;
- An overview of the B2B Trade Publishing & Company Information competitive landscape;
- Revenue figures for the top 10 B2B Trade Publishing companies and the top 10 Company Information companies through mid-2008;
- Profiles of five companies that Outsell has designated as “rising stars” in this segment;
- Essential actions for publishers to succeed in this market.

Our forecast reports build on our annual market size and market share data and our analysts’ assessment of macroeconomic and geopolitical trends, combined with critical key trends affecting each information industry segment. Our efforts are both top-down and bottom-up and are overlaid with the extensive experience of our individual analysts.


Pub Date: October 29, 2008
Pages: 29
Format: PDF Application_pdf

We provide a link to download a PDF at the end of the purchase process.

Table of Contents

  • Why This Forecast Report?
  • Market Overview
    1. Information Industry Forecast
    2. B2B Trade Publishing & Company Information Segment Forecast
    3. Key Trends
    4. B2B Trade Publishing & Company Information Market Size and Historic Growth
  • Competitive Landscape
    1. Market Movements: First Half of 2008
    2. Impact of M&A
    3. Rising Stars
    4. Disruptive Forces
  • Essential Actions
  • Related Research
  • Methodology

    • Tables & Figures

  • Figure 1. Outsell’s Information Industry Forecast, 2008-2011
  • Figure 2. Outsell’s Information Industry Forecast, Excluding News, 2008-2011
  • Figure 3. B2B Trade Publishing & Company Information and Information Industry Forecast, 2008-2011
  • Figure 4. Allocation & Growth of 2008 Online Marketing Spending
  • Table 1. B2B Trade Publishing Revenue by Format
  • Figure 5. B2B Trade Publishing Revenue by Format
  • Figure 6. B2B Trade Publishing & Company Information Market Size and Growth, 2003-2007
  • Table 2. B2B Trade Publishing & Company Information Market Size and Growth, 10 Largest Companies
  • Table 3. First Half 2008 Performance of Top 10 Publicly Traded B2B Trade Information Providers
  • Table 4. First Half 2008 Performance of Top 10 Publicly Traded Company Information Providers

Companies Mentioned

  1. Centaur Media plc
  2. CNET Networks, Inc.
  3. Daily Mail & General Trust (DMGT)
  4. Demand Media
  5. Dow Jones & Company
  6. ECNext, Inc.
  7. Experian plc
  8. Federated Media Publishing Inc.
  9. Generate, Inc.
  10. Global Sources
  11. GlobalSpec, Inc.
  12. Harte-Hanks CI Technology Database
  13. Hearst Business Media
  14. INPUT
  15. InsideView, Inc.
  16. International Data Group (IDG)
  17. Jigsaw Data Corporation
  18. John Wiley & Sons, Inc.
  19. LinkedIn Corporation
  20. MFG.com, Inc.
  21. NetShelter, Inc.
  22. Onvia, Inc.
  23. Plaxo, Inc.
  24. Pluck Corporation
  25. Reed Business (RBI)
  26. TechTarget
  27. The D&B Corporation
  28. The McGraw-Hill Companies, Inc.
  29. United Business Media plc
  30. UpdatePower Corporation
  31. Zoom Information, Inc.