Anthea StratigosCo-founder & CEO
Anthea Stratigos co-founded Outsell, Inc. with Greg Chagaris, creating the leading research and advisory firm focused exclusively on the information and publishing industry. She established the company's research agenda and served as the firm's first chief analyst. As CEO, she draws upon her deep experience in research and analytic businesses to drive product development, operations, marketing, and general management to lead all facets of the organization. Anthea is also Outsell's primary spokesperson, identifying, writing, and speaking extensively about key trends in the industry. She chairs Outsell's Leadership Council, a member-service for CEOs and senior executives of publishing and information-provider firms, and has an ongoing and trusted relationship with industry leaders across the publishing and commercial information marketplace. Anthea serves on the Board of Directors of Innodata, Inc. and is a former board member of American Business Media (ABM).
Expertise
- C-Level Market, Competitive, and Technology Issues and Trends
- User, Audience, Buyer, and Advertiser Market Dynamics and Behaviors
- Information Offering Life Cycle Management
- Creating and Selling Value-Added Content
- Market Analysis, Segmentation, and Needs Assessment
- Syndicated and Primary Market Research Operations
- IT Research Industry
- Corporate Training Industry
Experience
- Teltech
- American Management Association
- Dataquest
- IBM
Education
Anthea received her B.S. degree in Communication from Stanford University, and graduated from the Executive Marketing Program at Harvard University.
Contact Information
Telephone: +1 650-342-7199
LinkedIn profile
More About Anthea
Favorite reads:
- The Big Orange Splot – because it’s about conformity vs. individuality
- Atlas Shrugged – a classic about entitlement vs. earning
- Execution – about getting the right things done
- Marketing The Invisible – about relationships, service, and being client-centered
- Conversations With God (the series) – about man’s relationship to man, earth, and the cosmos
- Love, Medicine & Miracles – about holistic health and wellness
- Anything by Deepak Chopra
- Leaving Microsoft to Change the World – because it’s inspiring and reminds me of capitalism through contribution
- Harriet the Spy – it’s just fun
- Travel memoirs and fiction
Movies I like: Classic '70s – Body Heat, The Big Chill, The Blues Brothers
Music I listen to: Anything playing in a spa
Power breakfast: Scrambled eggs and grits at Black-Eyed Susan's in Nantucket
Favorite cities: London, New York, San Francisco, and Boston
Best vacation I've taken: Athens, Greece and touring the Greek isles in the Aegean Sea, Summer 2008
Where I grew up: San Bruno, California
First job: Office assistant at Mackey Picture Frame Company, where I also learned to frame. Worked for Sears at the same time. Then "graduated" to Office Manager for a sheet metal shop that built commercial kitchens. When at Stanford quit all my "day jobs" and moonlighted as a bouncer, checking IDs at Barnaby’s nightclub.
First car: ’67 3-speed Mustang
Activities outside work: Spending time with friends and family - cooking, traveling, gardening, crocheting, reading
Most Recent Reports
- Information Industry Outlook 2013: The New Normal - December 20, 2012
- Information Industry Outlook 2012: Break and Reset - December 22, 2011
- Top 10 Information Management Predictions for 2012 - December 21, 2011
- Information Industry Outlook 2011: Looking for Revenue in All the Right Places - December 21, 2010
- The Mobile Consumer Magazine Market – An Early 360 View - December 2, 2010
Most Recent Insights
- Catching Up With Today's Enterprise Info Buyer - May 23, 2013
- Facebook’s Foray into Commerce: A Sign of Things to Come - November 29, 2012
- iFuture: A Brainstorm From Our Analysts - June 13, 2012
- Google Crosses the (Big “C”) Line - September 14, 2011
- Watson’s Win Cements The Era of Big Data and Big Analytics - February 22, 2011
